MICHAEL SANDERS

MICHAEL SANDERS — SPORTS MEDIA DIRECTOR / CREATIVE DIRECTOR / STRATEGIST

SPORTS STORIES
BUILT TO MOVE

SPORTS STORIES
BUILT TO MOVE

I build cinematic sports stories, content systems, and brand platforms designed to earn attention and create long-term value.

Michael Sanders filming a basketball player at an event
Michael Sanders / Portfolio

Selected Work

A selection of projects where I led storytelling, media, and production.

RecruitLook Hoops tournament basketball players and coach
01

RecruitLook Hoops

Director of Media / Media Lead

Grassroots basketball media leadership, tournament storytelling, and multi-market coverage.

View Project ↗
Lane Tech football players and coaches in a nighttime sideline huddle
02

Friday Knights

Documentary Producer / Media Lead

An embedded documentary series following Lane Tech football through the season.

View Project ↗

MORE THAN COOL FOOTAGE. EVERY FRAME NEEDS A JOB.

MORE THAN COOL FOOTAGE. EVERY FRAME NEEDS A JOB.

The work is built to grow audience, strengthen brand equity, attract partners, document the journey, and create reusable media assets that keep delivering after the moment has passed.

DIRECTOR’S NOTES

DIRECTOR’S NOTES

01 / STORY BEFORE SPECTACLE — The final score is only one part of a sports story. I look for what happened before the game, who carried the pressure, and which moments reveal the people behind the performance. That context gives the edit a reason to exist beyond the highlight.

CAPABILITIES

01

CREATIVE DIRECTION

Define a point of view that makes every decision pull in the same direction.

01

CREATIVE DIRECTION

Define a point of view that makes every decision pull in the same direction.

02

SPORTS STORYTELLING

Turn competitive moments into narratives people want to carry forward.

02

SPORTS STORYTELLING

Turn competitive moments into narratives people want to carry forward.

03

VIDEO PRODUCTION

Build cinematic production plans that protect the story from shoot to finish.

03

VIDEO PRODUCTION

Build cinematic production plans that protect the story from shoot to finish.

04

CONTENT STRATEGY

Create systems that keep teams focused, consistent, and culturally relevant.

04

CONTENT STRATEGY

Create systems that keep teams focused, consistent, and culturally relevant.

05

BRAND SYSTEMS

Give visual identity the structure to stay recognizable at real speed.

05

BRAND SYSTEMS

Give visual identity the structure to stay recognizable at real speed.

06

MEDIA OPERATIONS

Build durable workflows that turn ambitious output into reliable delivery.

06

MEDIA OPERATIONS

Build durable workflows that turn ambitious output into reliable delivery.

EDITING / POST-PRODUCTION

01

LONG-FORM / DOCUMENTARY

Shape interviews, scenes, and archive into a clear narrative with deliberate pacing.

01

LONG-FORM / DOCUMENTARY

Shape interviews, scenes, and archive into a clear narrative with deliberate pacing.

02

SPORTS / ATHLETE STORIES

Build game, athlete, and episodic edits around character, stakes, and the decisive moment.

02

SPORTS / ATHLETE STORIES

Build game, athlete, and episodic edits around character, stakes, and the decisive moment.

03

BRANDED / YOUTUBE

Edit branded films and YouTube stories for the audience, platform, and purpose of each release.

03

BRANDED / YOUTUBE

Edit branded films and YouTube stories for the audience, platform, and purpose of each release.

04

SHORT-FORM / SOCIAL

Find the strongest beats and deliver concise vertical and social cuts with clear intent.

04

SHORT-FORM / SOCIAL

Find the strongest beats and deliver concise vertical and social cuts with clear intent.

05

WHITE-LABEL / OVERFLOW

Support production companies and agencies with dependable remote editing and clean handoffs.

05

WHITE-LABEL / OVERFLOW

Support production companies and agencies with dependable remote editing and clean handoffs.

06

POST WORKFLOW / FINISHING

Organize footage, build the cut, refine sound and color, manage revisions, and deliver clean masters.

06

POST WORKFLOW / FINISHING

Organize footage, build the cut, refine sound and color, manage revisions, and deliver clean masters.

DIRECTOR’S EYE.
OPERATOR’S MIND.

DIRECTOR’S EYE.
OPERATOR’S MIND.

Michael Sanders is a Chicago-based storyteller, strategist, and media builder. Through DOPE VZN, he develops sports documentaries, athlete narratives, and event coverage. He also leads media for RecruitLook Hoops and shapes the creative world of Operation Basketball. His work connects story, production, post-production, and the systems that help teams deliver consistently.

STORY FIRST

BUILT TO SCALE

OWN THE ASSET

LET’S BUILD THE NEXT BODY OF WORK.

LET’S BUILD THE NEXT BODY OF WORK.

For projects, post-production, consulting, or speaking and appearances, send a note with the scope, timeline, and what you need. Chicago-based and available for select work.

EMAIL MICHAEL →

MICHAEL SANDERS

SPORTS MEDIA / CREATIVE DIRECTION / STRATEGY

CHICAGO, IL

© 2026 MICHAEL SANDERS

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